Family Life Cycle in ESG data model

Articolo
11/04/2024

Traits

Traits for this entity are listed here.

is.CDM.entityVersion

Parameter	Value	Data type	Explanation
versionNumber	"4.3"	string	semantic version number of the entity

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter

Value

Data type

Explanation

localizedDisplayText

languageTag

displayText

Base entity from which all ESG Data Model entities are derived.

A means of categorizing or grouping individuals by the stages in a typical family that they are currently in, each of which has different demographic characteristics, product needs and values and with each being most effectively addressed by a different marketing strategy.

Family Life Cycle is a good basis for segmenting markets.

Ex:

Bachelor
Newly married
Full nest I
Full nest II
Empty nest I
Empty nest II
Solitary survivor/working
Solitary survivor/retired
Retired

where:

BACHELOR STAGE

Do not live at home
Have few financial burdens
Leaders in fashion opinion
Oriented towards recreation
Buy basic kitchen equipment
Buy fashion cars, vacations

NEWLY MARRIED COUPLES

Young or no children
Better off financially in later stages
Buy cars, refrigerators, stoves, sensible and long-lasting furniture, vacations

FULL NEST I

Youngest child is under six years of age
Low liquid assets
Purchasing first home
Dissatisfied with finances
Interested in new, advertised products
Buy washers, dryers, TV sets, baby food, vitamins, children's toys

FULL NEST II

Youngest child age six or over
Better financial position
Wives may work
Less influenced by advertising
Buy larger sizes
Buy multiple units
Buy many foods, bikes, music lessons

FULL NEST III

Older married couples with dependent children
Better financial positions
More wives and children have jobs
High purchase of durable goods
Tend to buy more tasteful furniture, non-essential appliances, boats, dental services

SOLITARY SURVIVOR RETIRED

Drastic income cut
Special needs for medical products, attention, affection, security

SOLITARY SURVIVOR IN LABOR FORCE

Good income
Likely to sell home

EMPTY NEST I

Older married couples without children living with them
Head of household is in labor force
Most satisfied with finances
Interest in travel, recreation, self-education
Make gifts and contributions
Little interest in new products
Buy vacations, luxuries, home improvements

EMPTY NEXT II

Older married couples with no children at home
Head of household is retired
Drastic income cut
Buy medical appliances, medical care products that aid health, sleep and digestion

entity

a reference to the constant entity holding the list of localized text

is.identifiedBy
names a specific identity attribute to use with an entity

Parameter	Value	Data type	Explanation
attribute	FamilyLifeCycle/(resolvedAttributes)/FamilyLifeCycleId	attribute

minimumObjectModelVersion
Minimum version of the object model required to fully understand the data schema used.

Parameter	Value	Data type	Explanation
versionNumber	"1.2.3"	string

is.IDM.modelVersion
Semantic version number of the IDM.

Parameter	Value	Data type	Explanation
versionNumber	"2.0.0"	string

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{0738D1E2-611B-4266-BC45-80338F7E7B53}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nativeTo.businessArea
The name of the business area from which the entity originates.

Parameter	Value	Data type	Explanation
name	"Party"	string

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter

Value

Data type

Explanation

localizedDisplayText

languageTag	displayText
en	Family Life Cycle

entity

a reference to the constant entity holding the list of localized text

has.entitySchemaAbstractionLevel
A level of abstraction assigned to an Entity schema. Logical schema descriptions use complex dataTypes, inheritance, and entities as attributes. Resolved descriptions contain none of those things, only final trait and attribute sets are shown. A composition schema manipulates, guides, or restates parts of logical schemas to produce one resolved schema.

Parameter	Value	Data type	Explanation
level	"resolved"	string	Possible values: logical, composition, resolved

Attributes

Name	Description	First Included in Instance
FamilyLifeCycleId	The unique identifier of a Family Life Cycle.	Sustainability/esg-data-model/FamilyLifeCycle
FamilyLifeCycleName	The name of the Family Life Cycle.	Sustainability/esg-data-model/FamilyLifeCycle
FamilyLifeCycleDescription	The description of the Family Life Cycle.	Sustainability/esg-data-model/FamilyLifeCycle

FamilyLifeCycleId

The unique identifier of a Family Life Cycle. First included in: Sustainability/esg-data-model/FamilyLifeCycle (this entity)

Properties

Name	Value
displayName	Family Life Cycle ID
description	The unique identifier of a Family Life Cycle.
isPrimaryKey	true
dataFormat	int32

Traits

List of traits for the FamilyLifeCycleId attribute are listed here.

is.dataFormat.integer
is.identifiedBy
names a specific identity attribute to use with an entity

Parameter	Value	Data type	Explanation
attribute	FamilyLifeCycle/(resolvedAttributes)/FamilyLifeCycleId	attribute

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{306BE115-ACFB-4B94-80EF-0CA1DBC2B547}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter

Value

Data type

Explanation

localizedDisplayText

languageTag	displayText
en	Family Life Cycle ID

entity

a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter

Value

Data type

Explanation

localizedDisplayText

languageTag	displayText
en	The unique identifier of a Family Life Cycle.

entity

a reference to the constant entity holding the list of localized text

is.dataFormat.integer

FamilyLifeCycleName

The name of the Family Life Cycle. First included in: Sustainability/esg-data-model/FamilyLifeCycle (this entity)

Properties

Name	Value
displayName	Family Life Cycle Name
description	The name of the Family Life Cycle.
dataFormat	string
maximumLength	256
isNullable	true

Traits

List of traits for the FamilyLifeCycleName attribute are listed here.

is.dataFormat.character
is.dataFormat.big
indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.

is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{15A9EA12-636C-4E91-80A3-7455CACC81ED}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter

Value

Data type

Explanation

localizedDisplayText

languageTag	displayText
en	Family Life Cycle Name

entity

a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter

Value

Data type

Explanation

localizedDisplayText

languageTag	displayText
en	The name of the Family Life Cycle.

entity

a reference to the constant entity holding the list of localized text

is.constrained
maximum length or value constraints

Parameter	Value	Data type	Explanation
maximumLength	"256"	integer

is.dataFormat.character
is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

FamilyLifeCycleDescription

The description of the Family Life Cycle. First included in: Sustainability/esg-data-model/FamilyLifeCycle (this entity)

Properties

Name	Value
displayName	Family Life Cycle Description
description	The description of the Family Life Cycle.
dataFormat	string
maximumLength	2048
isNullable	true

Traits

List of traits for the FamilyLifeCycleDescription attribute are listed here.

is.dataFormat.character
is.dataFormat.big
indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{16652562-C194-4F34-BFC2-EC1100196C1D}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter

Value

Data type

Explanation

localizedDisplayText

languageTag	displayText
en	Family Life Cycle Description

entity

a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter

Value

Data type

Explanation

localizedDisplayText

languageTag	displayText
en	The description of the Family Life Cycle.

entity

a reference to the constant entity holding the list of localized text

is.constrained
maximum length or value constraints

Parameter	Value	Data type	Explanation
maximumLength	"2048"	integer

Condividi tramite

Family Life Cycle in ESG data model

Traits

Attributes

FamilyLifeCycleId

Properties

Traits

FamilyLifeCycleName

Properties

Traits

FamilyLifeCycleDescription

Properties

Traits

Risorse aggiuntive